Supercharge Your Website Copy: ChatGPT Prompts for Small Businesses
Creating compelling website copy can feel overwhelming — especially when you’re running a small business and juggling a million tasks. The good news? AI tools like ChatGPT make it easier than ever to write professional, persuasive copy for your website — if you know what to ask.
We’ve put together a series of ready-to-use ChatGPT prompts designed specifically for small business owners. These prompts help you write content for every section of your site, including your homepage, about page, services or products, testimonials, contact page, and even SEO-focused copy.
Here’s a quick summary of the prompts you can try:
Home Page:
Introduce your business and explain what makes it unique.
Create a short tagline or headline that captures your mission.
Write a 2–3 sentence overview that welcomes visitors.
About Page:
Share your story in an authentic, engaging way.
Turn your business history into a compelling About page paragraph.
Write a personal bio that connects with your audience.
Services & Products:
Create benefit-focused descriptions for your products or services.
Highlight what makes your offerings different.
Encourage visitors to contact you or book online.
Testimonials & Social Proof:
Summarize customer feedback into short, persuasive quotes.
Write an introduction for a testimonials page.
Generate sample testimonials that sound genuine.
Contact Page:
Write a friendly invitation for visitors to get in touch.
Highlight your preferred contact methods clearly.
SEO & Marketing:
Generate SEO keywords relevant to your business.
Write meta descriptions under 160 characters.
Create Google-friendly copy describing your services and location.
Using these prompts can help you save time, create high-quality content, and ensure your website is engaging, informative, and optimized for search engines.
We’ve put all of these prompts together in a free, downloadable ChatGPT Prompt Guide — complete with space to fill in your business name, services, tone, and keywords. Whether you’re a start-up or a growing brand, this guide will help you create professional website copy quickly and easily.